The Data-led Professional 🎙️

A podcast dedicated to helping folks become data-led to build better products and experiences

In association with

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Episode 10 of the Data-led Professional Podcast
Marketing Attribution: The Role of Data to Get It Right
What exactly is marketing attribution and who should care about it? Tune in to find out.
Episode 9 of the Data-led Professional Podcast
Why Companies Fail To Use Their Data and How To Change That
Collecting data is great and there are amazing tools to collect all types of data. But how do you use all that amazing data? Tune in to find out.
Episode 8 of the The Data-led Professional podcast
The Rise of Server-side Tracking and Its Impact on Advertising
The advent of a cookieless world is upon us and every business that relies on online advertising will be affected. Tune in to learn more.
The Data-led Professional podcast Episode 7
How Sales Pros at PLG Companies Can Become Data-led
While embracing PLG has become a priority, Sales is still the lifeblood of growing companies and the role of data in sales has never been more important.
Podcast Episode: The Modern Data Stack for Growth
The Modern Data Stack for Growth: Why Every Company Needs It
The modern data stack of growth includes the tools to derive insights into the user journey and activate the data to build personalized customer experiences.
Web Analytics vs Product Analytics and the Data That Powers Each of Them
Web Analytics and Product Analytics together provide a holistic view of the customer journey from acquisition to activation and beyond. Learn why you need both!
"Finally a podcast on data for non-engineers! Arpit and Claudiu do a fantastic job of educating and entertaining at the same time!"
Preston Ketchum Senior Consultant at MetaRouter

Meet the hosts🤝

Arpit Choudhury
Arpit Choudhury

Founder at Data-led Academy and astorik

Claudiu Murariu

Claudiu Murariu

Founder at InnerTrends