A Customer Data Infrastructure (CDI) solution for performance, compliance, and control.
What need does MetaRouter fulfill?
MetaRouter provides SDKs and APIs to track customer data from your website and apps and sync the data to a data warehouse as well as to third-party tools.
However, MetaRouter does not load third-party browser tags when sending data to those tools — instead, it tracks all data server-side and offers controls to configure where exactly the data should be sent, including compliance at the point of ingestion. By removing all third-party tracking, a MetaRouter alleviates security risks and improves data accuracy as well as website performance.
MetaRouter is purpose-built to cater to the data infrastructure needs of enterprises and offers private cloud instances as well as on-premise installations.